A full-fledged box-office wave is blowing through theaters during the Lunar New Year holiday. Director Ryu Seung-wan's new film "Huumint" crossed 300,000 viewers three days after its release, emerging as a holiday "must-have."
According to the Korean Film Council (KOFIC) film admission integrated computer network on the 14th, "Huumint" drew 91,925 people on the 13th alone. Cumulative attendance was 304,738. Since its opening on the 11th, it attracted 116,741 people on the first day, 81,187 on the second day and 91,925 on the third day, drawing a steady upward curve.
Signs of a hit were clear even before release. After rising to No. 1 in advance ticket sales, it held the top spot for five consecutive days, establishing itself as the Lunar New Year "one-pick movie." Reviews say the quality confirmed at advance screenings and the highly visceral action raised expectations.
Audience reactions are also hot. Praise such as "action you must see in theaters," "the density of the action and the narrative go together," and "a refreshing film that blows away holiday stress" has continued, providing momentum through word of mouth. Audiences empathize with the fact that the action is not just simple gunfights but tightly designed tensions and emotional clashes between characters.
"Huumint" is set in Vladivostok, where secrets and truth sink into an icy sea, and depicts people with different objectives colliding. The film is regarded as a work in which action, narrative and genre tension are organically combined, and as the Lunar New Year holiday is in full swing, audience inflow is expected to expand further. Expectations are growing about what records "Huumint" will write at the center of the Lunar New Year box office.
[photo] Courtesy of NEW
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