Broadcast personality and production company CEO Song Eun I directly reported the craze over the "Dubai jjondeuk cookie" sold at the company building's cafe.
On the 10th, the YouTube channel "Wowsan TV" uploaded a video titled "On loneliness…(feat. dirty talk) | Kim Yoonju, Park Sejin, Yozoh, Song Eun I, PD Oh Chaejin."
In the video, when the topic of the "Dubai jjondeuk cookie" naturally came up, Song Eun I said, "They sell out by 11 a.m. at our company building's cafe," and shared the latest news.
PD Oh Chaejin said, "They are sold out by 11 a.m. Employees even issued orders like 'I hope nobody buys them,'" which drew laughter. She added that the explosive popularity has even created internal (?) difficulties.
Daily sales are around 40 to 50 pieces. Song Eun I said, "These days there's something called a 'Dubai jjondeuk cookie map.' People go to cafes that have stock left and buy them," conveying that even elementary school students are joining the open-run rush.
But she also added an honest assessment. She said, "Because it's a trend, people try it once thinking, 'What on earth is it?'" but also said, "You don't necessarily have to eat it," which made people laugh. She went on to say, "We did a blind test, and when people ate without knowing which product it was, the item picked as the most delicious was the Dubai jjondeuk cookie sold at the cafe chosen by Jang Wonyoung," drawing attention.
Meanwhile, Song Eun I is serving as CEO of Media Lab Siso, a subsidiary of Content Lab VIVO.
The company building she owns is reported to have risen in market value to about 7 billion won to 15.7 billion won, earning her the nickname "100 billion CEO." Regarding this, Song Eun I laughed and explained, "It's not exactly 10 billion won, but I left it like that because it made me feel good."
[Photo] OSEN DB / YouTube capture
[OSEN]