'Gen Z美' group KiiiKiii (KiiiKiii: Jiyu, Lee Sol, Sui, Ha-eum, Kiya) achieved remarkable results on China's largest music platform QQ Music, foreshadowing a 'global hit' for their new release 'Delulu Pack'.
KiiiKiii's second mini album 'Delulu Pack', released on the 26th, drew strong reactions from local listeners by simultaneously topping QQ Music's rising chart at No. 1 and No. 2 after its release. The pre-released track 'Delulu', unveiled through a sensuous track film, rose to No. 1, while the title track '404 (New Era)' ranked No. 2, occupying the top spots, and all six songs on the album entered the top 10, revealing KiiiKiii's global popularity and growth.
The music video for the title track '404 (New Era)' also achieved notable results. The music video, impressive for the members' wide-ranging concept execution and diverse scene transitions, reached No. 3 on QQ Music's Korean music video chart and No. 11 on the overall chart, underscoring strong interest in KiiiKiii's comeback and further solidifying KiiiKiii's position as a 'global rookie'.
The upward trend continues on domestic music charts. After the release of 'Delulu Pack', KiiiKiii's '404 (New Era)' reached a peak of No. 4 on the Melon HOT100 chart, and the album achieved the feat of getting all tracks onto the charts. In addition, after reaching No. 2 on Bugs' real-time chart, it ranked No. 2 on YouTube's trending music as of 10 a.m. on the 28th, signaling a hit that spans domestic and international audiences.
The new release 'Delulu Pack' is an album that encapsulates KiiiKiii's musical expansion and a more distinct 'Gen Z美'. It portrays the desire to exist freely anywhere as 'the me of now' from KiiiKiii's perspective, and emphasizes a proactive attitude that creates new scenes by adding color, texture and narrative rather than confronting reality.
The album includes six tracks: the title track '404 (New Era)', 'Delulu', 'UNDERDOGS', 'Meongnyang', 'Dizzy', and 'To Me From Me (Prod. TABLO)'. Based on disco and house and encompassing bass, hip-hop and retro pop, KiiiKiii presents a clear direction of 'attitude over correctness, humor over seriousness.' Through this, they aim to broaden their spectrum while more vividly imprinting KiiiKiii's unique color.
Meanwhile, KiiiKiii will carry out full comeback activities with the title track '404 (New Era)', performing on various music shows and engaging in diverse activities.
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