'I Live Alone' ranked first among entertainment programs in the 20-54 rating for the third week of January 2026.
The MBC variety show I Live Alone, which aired on the 16th, offered both laughter and warmth by revealing Ku Sung-hwan's driving license test challenge and the second installment of the "rainbow grand bazaar."
According to ratings research firm Nielsen Korea, I Live Alone's household rating was 5.1% in the Seoul metropolitan area, ranking first among Friday entertainment programs. The 20-54 rating, a key channel competitiveness indicator reflecting changes in media consumption, was also 3.2%, ranking first among Friday entertainment programs. In particular, it also achieved first place in the weekly 20-54 rating, demonstrating the program's strong competitiveness.
Ku Sung-hwan challenged the class 2 small vehicle driving license test to realize his dream. Standing in front of his dream motorcycle, Ku Sung-hwan, unable to hide his excitement as if he had become Jung Woosung from the film "Beat," steeled his determination to "pass." However, during the driving test he placed both feet on the ground, received consecutive point deductions, and tasted the bitter pill of "instant elimination" within five seconds. After a fourth attempt he announced news of his passing, drawing admiration, and viewers applauded Ku Sung-hwan's tireless passion for his "Mr. Ku" dream.
The large-scale project "rainbow grand bazaar," held to mark the 2026 new year, ended with all proceeds donated. Under the passionate sales of Jun Hyun-moo, Kian84, Code Kunst and Joy, 21 "grand guests" participated, and sales revenue of 24,015,000 won combined with voluntary donations from rainbow members to raise a total of 52,000,000 won in donations.
Especially, Dex reappeared after the bazaar ended and donated 5,000,000 won, adding heartwarming sentiment. Sean left the message "sharing is life," emphasizing the significance of the bazaar.
The broadcast on the 23rd will feature the life of actor Bae Na-ra, the first star of the 2026 year of the black horse special "rainbow let's run," and a Seoul tour by Kim Dae-ho and his cousin brothers, raising expectations.
I Live Alone is a single-life trend leader program that shows the diverse rainbow lives of single-person household stars and has received much love.
[Photo] Provided by MBC.
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