The group ILLIT's new song 'NOT CUTE ANYMORE' is gaining presence on major global music charts including the U.S. Billboard.
On the 9th, according to the latest chart released by the U.S. music trade publication Billboard (Dec. 13 issue), ILLIT (Yoonah, Minju, Moka, Wonhee, Iroha)'s single album 1 title track 'NOT CUTE ANYMORE' entered the 'Global (excluding U.S.)' and 'Global 200' charts at No. 69 and No. 95, respectively. ILLIT has consistently placed songs on this chart, including their debut single 'Magnetic,' which entered Billboard's main song chart the 'Hot 100,' as well as 'Cherish (My Love)' and 'Do the Dance (Borrowed Cat)'.
'NOT CUTE ANYMORE' earlier signaled an upswing after gaining popularity on the global audio and music streaming platform Spotify. The song ranked No. 1 in the U.S. and No. 2 globally on Spotify's 'Top Song Debut' chart in its first week (tracking period Nov. 28–Nov. 30) and later entered the latest 'Weekly Top Songs Global' (tracking period Nov. 28–Dec. 4) chart.
Domestic music chart reactions are heating up. 'NOT CUTE ANYMORE' lit a green light for commercial success by ranking No. 1 for two consecutive days (Dec. 7–8) on Apple Music Korea's 'Today's Top 100.' It also entered Melon's 'Top 100' at No. 100 and then gained momentum, rising to No. 76 (Dec. 2), No. 51 (Dec. 7), No. 44 (Dec. 8) and No. 34 (Dec. 10).
The addictive, sophisticated melody of 'NOT CUTE ANYMORE' spread by word of mouth especially among fans in their teens and 20s using short-form platforms. Following the original, the 'Sped Up' version has also spread like a trend. On Instagram's 'Reels rising audio' chart, which selects songs with greatly increased recent usage, the 'Sped Up' version of this song ranked No. 3 (as of 10 p.m. Dec. 9). On another global short-form video platform, TikTok, more than 18,000 videos used the 'Sped Up' version as background music.
Meanwhile, ILLIT will appear today (the 10th) on Fuji TV's year-end music program '2025 FNS Music Festival', a representative Japanese year-end music show.
[Photo] Belift Lab Inc.
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