Comedian Lee Kyung-sil is suffering greatly after the backlash from the 'Uaran controversy.' While her son and actor Son Bo-seung is under suspicion of engaging in profit-making activities during his military service and the sales site was closed, Lee Kyung-sil continues her primary work.
On the 3rd, Son Bo-seung processed the shopping mall 'Prestige,' of which he was the representative, as closed on the 26th of last month. On this site, the egg brand 'Uaran,' which Lee Kyung-sil promoted, was sold.
On the 16th of last month, Lee Kyung-sil was criticized for the egg 'Uaran' she promoted on her social account because of its shell number and price. Although it was shell number 4, it was priced higher than shell number 1 and 2 eggs, drawing severe criticism; shell number 4 refers to eggs laid by hens raised in cages smaller than an A4 sheet of paper, and has continuously been controversial from an animal welfare perspective.
Lee Kyung-sil said, Generally, it is true that 30 eggs with shell number 4 costing 15,000 won are expensive, but Uaran's quality is far superior to any eggs sold on the market, and we have worked, researched and consistently strived to ensure the value matches the price and to maintain quality. This controversy started because a tray of shell number 4 eggs priced at 15,000 won was higher than shell number 1·2 eggs, she said, and you cannot judge quality by shell number 4 alone. The message Uaran sent to consumers is clear. From laying to delivery, the most important thing for the moment the egg reaches the consumer and is cracked is quality (freshness), not the shell number. The reason I emphasize quality is that maintaining such a high quality standard is extremely difficult.
Lee Kyung-sil bowed her head, saying, From a consumer perspective, what matters when choosing food is what they look at, and I sincerely apologize for failing to consider consumers' feelings in my pride in producing high-quality eggs, but afterward she was criticized because her son Son Bo-seung, who is serving in the military, was listed as the representative of the sales site, raising questions about whether he engaged in profit-making activities during his service.
Son Bo-seung, who enlisted in June and is serving as a full-time reservist, is subject to disciplinary action or punishment under the Military Service Basic Act if a soldier engages in profit-making activities without the minister's permission. In response, Lee Kyung-sil said, Up until now it has been an ongoing investment situation so he has not yet profited.
Despite the controversy, Lee Kyung-sil has not stepped down from the play 'Special Boing Boing' in which she is appearing and continues to meet audiences. On the 3rd, when the closure became known, Lee Kyung-sil encouraged attendance on her lost account, saying, December schedule is out. For those who will come to see it, please note. I am just grateful that you come to see it, so please come without feeling burdened.
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