AI techtainment corporations Pulse Nine's virtual idol group Eternity (IITERNITI) said it released the music video for the track 'Luv or Dare' from its first full-length album Hello World at 11 p.m. on the 1st.
Eternity is an AI-based virtual idol that has continued active activities while being noted by major foreign media such as BBC and CNN as a "new medium of K-POP." Eternity, which is active based on its self-developed Generative AI engine DEEP REAL LIVE, is expected to once again prove its unique position with the new song "Luv Or Dare."
Earlier, the music video for Hello World, which Eternity released in November, surpassed 1 million views, and the limited-edition kit album with a unique composition sold out early, receiving a hot response.
This "Luv or Dare" music video contains the essence of Eternity's futuristic concept. The members' perfect visuals realized by AI technology and the grand backgrounds combine to deliver overwhelming cinematography reminiscent of a blockbuster film. Musically, it features a dramatic sound, and through the contrasting themes of "love (Luv)" and "challenge (Dare)," it effectively expresses an expanded worldview in which AI beings step into the human emotional realm.
Eternity has also announced a bold promotion to sequentially release three music videos for the title track of its first full-length album, raising comeback expectations to a peak. The plan is to show the title track's narrative in three dimensions while demonstrating the possibilities of various visual directions that only AI idols can realize.
Park Ji-eun, CEO of Pulse Nine, said, "We are deeply grateful for the support fans have shown for the pre-released content," and added, "We will soon begin advance reservations for the [Hello World] full-length album. As an album that consolidates original stories and high-quality content that only AI idols can realize, we ask for much anticipation and interest along with the title track music videos."
[Photo] Pulse Nine
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