HYBE Latin America's band Low Clika released their first single "Camionetas Negras (까미오네타스 네그라스)" on the 20th (local time) and officially debuted.
"Camionetas Negras" is a house tumbado-style song that fuses the Mexican traditional ballad corrido with hip-hop·trap sounds. Over a heavy beat, the six members' rhythmic raps and vocals captivate the listener's ear.
The song's lyrics, which mean "black van" in Korean, tell of setting off on a cheerful adventure with friends against the backdrop of Mexico City at night. Renowned producer Wicked Outside and Latin Grammy–winning producer JULiA LEWiS participated in the song's production, enhancing its completeness.
Low Clika was formed on the band audition program "Pase a la Fama," co-produced by HYBE Latin America and U.S. Spanish-language broadcaster Telemundo. Members from the Mexico–U.S. border region combined the traditional folk music that formed their musical backgrounds with trap·urban·pop elements to create an original sound that was hugely popular throughout the broadcast.
Requinto guitarist Terry, who built experience playing in various bands; vocalist Raki, who tried out for the audition after singing by chance at a party and being encouraged by friends; drummer Memo, who grew up inspired by his musician father; Ricky, who plays alto horn and trumpet; bajo quinto player Agustín, who began music with an instrument his mother gifted him; and 19-year-old youngest bassist Lalito create an intense synergy.
Myrna Perez, general manager of S1ENTO Records under HYBE Latin America, said of Low Clika, "All six members participate in composing, arranging and performing, building their own musical world. They show a new evolution of music from the Mexico region."
Juan S. Arenas, COO of HYBE Latin America, said, "Low Clika's debut will be a meaningful example showing that the global artist development model built by Chairman Bang Si-hyuk is contributing to the expansion of Mexican music."
HYBE is expanding its influence by transplanting the K-pop production system to the global market based on a "multi-home, multi-genre" strategy. HYBE Latin America not only debuted the five-member boy group of the same name last Oct. through the reality program "SANTOS BRAVOS," but also produced promising artists in succession, including Musza, the winner of "Pase a la Fama," and Destino, the third-place finisher.
[Photo] HYBE Latin America
[OSEN]