Starship's mega project "Debut's Plan" produced the new boy group IDID, which has expanded into an all-black chic mood and revealed captivating moments that showcase the epitome of the "high-end rough-doll."
On the 11th, Starship introduced on IDID's official website the promotion "idid.zip" for the first digital single album PUSH BACK, announcing a surprise transformation for IDID (IDID·Jang Yong-hoon, Kim Min-jae, Park Won-bin, Chu Yu-chan, Park Seong-hyun, Baek Jun-hyuk, Jeong Se-min). It immediately catches the eye with a black color that sharply contrasts with the ice-blue color of the "idid.zip" shown during the first mini album I did it. (I did it.)
The website, which features various videos of IDID members, is composed of the compressed folder "idid.zip," a "trash" folder and individual image files of the members. Clicking a member's image file provides fresh fun by causing the member's photo to pop up randomly. The "idid.zip" folder and the "trash" files can be downloaded as compressed files when clicked, which is expected to cause fans who want to collect every moment of IDID without wasting a single second to exceed their download capacity.
From a teaser video emphasizing ice, instruments and fish in a fishbowl to a uniquely moody showcase poster and timetable, and a logo video titled "IDID IN CHAOS" that uses refined ice-shattering objects, the promotion hinted at a dramatic transformation and raised expectations among global K-pop fans for this comeback. Attention is focused on IDID's visual change and musical world as they signal a shift from a "high-end refreshing group" to a "high-end rough-doll."
IDID is an all-around idol that passed in singing, dancing, expressiveness and fan communication through Starship's mega project "Debut's Plan." After a pre-debut in July and an official debut on Sept. 15, they drew attention by winning first place on music shows and showing notable activities. The debut album I did it. (I did it.) sold 441,524 copies in its first week, marking them as a leading act in the music industry.
Meanwhile, IDID's first digital single album PUSH BACK will be released on music sites on Nov. 20 (Thu) at 6 p.m. The comeback showcase will be held the same day at 7:30 p.m. at the outdoor plaza of COEX in Samseong-dong, Gangnam-gu, Seoul, and will also be streamed live on the official YouTube channel.
[Photo] Starship Entertainment
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