Actor Joo Jong-hyeok drew attention by appearing as the "shampoo guy."
The first broadcast on the 8th of tvN's new variety program "Perfect Glow" (directed by Kim Sang-a, Gwak Ji-hye) is a "K-beauty New York conquest" in which CEO Ra Mi-ran and Deputy Minister Park Min-young lead South Korea's top hair·makeup experts to open a Korean-style beauty shop "Director General (DANJANG)" in Manhattan, New York, and directly demonstrate the true face of K-beauty on site. Joo Jong-hyeok joined as an assistant manager, becoming Cha Hong's reliable supporter and the core member responsible for the hair zone.
In the broadcast that day, Joo Jong-hyeok welcomed his first customer with skills honed by learning shampooing directly from Cha Hong for two months. Even amid nervousness, he calmly continued the procedure as he had been taught, eliciting customer satisfaction, and showed professional-level skill with steady hand movements and meticulous care.
He also revealed the qualities of a highly capable assistant manager by flexibly supporting the scene with quick judgment and sensibility beside Cha Hong and Ra Mi-ran. In addition, with natural English skills befitting someone who studied abroad, he communicated smoothly with foreign customers and led the global K-beauty site without gaps.
Viewer reactions after the broadcast were also positive. Joo Jong-hyeok's diligent attitude, careful touch and witty English responses were conveyed through the show, prompting praise such as "shampoo guy's skills are truly professional level," "he has exceptional sense and awareness," "the fluent English is a surprising charm," and "it's his first variety show but it's natural," as viewers continued to commend his versatile charm and on-site sensibility.
Through the first broadcast, Joo Jong-hyeok proved his "sense honed by being an all-purpose part-timer," "fluent English skills," and the shampoo skills he perfected through effort, solidifying his position as a key force of "Director General." Expectations are growing for his continued growth and activities.
Meanwhile, "Perfect Glow," in which Joo Jong-hyeok appears, airs every Saturday at 10:50 p.m. on tvN.
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