The band Lucy (LUCY) captured both eyes and ears with intense music and solid storytelling.
Lucy on the 28th released a music video teaser for "What about love," one of the double title tracks from mini album 7 "Sun," on their official YouTube channel.
The released teaser evokes intense tension as burning instruments and a shattering grand piano alternate. Then, peaceful moments of the three people in their hideout laughing and spending time together unfold, but the final scene encounters a subtle fracture caused by a figure holding a baseball bat. The roughly 30-second short video's juxtaposition of tension and calm heightens curiosity about the full music video to be released soon.
This music video's direction was handled by 815 VIDEO, which has collaborated with world-class K-pop artists such as BLACKPINK and TWICE, raising its completeness. 815 VIDEO's delicate visuals and emotional direction translated the lyrical band sound of "What about love" into a sensory storytelling, further deepening and enriching Lucy's distinctive emotional worldview.
"What about love" is a song that offers high immersion with vocalist Choi Sang-yeop's refreshing tone blending with emotive band sound and lyrical harmony, and the increasingly heightened performance toward the latter half maximizes the narrator's overwhelming feeling of realizing love. Member Jo Won-sang participated in writing, composing and arranging, expressing the feeling of love that continues across different perspectives in Lucy's warm musical color.
Lucy's mini album 7 "Sun" is an album that captures the various undefinable aspects of love in Lucy's sensibility. Including the double title tracks "Getting urgent (Feat. Wonstein)" and "What about love," the album contains four tracks in total, including "EIO" and "Love forever," with members Jo Won-sang and Shin Ye-chan credited on the tracks, demonstrating their musical capabilities. Through this new release, Lucy is expected to present a deeper narrative within an expanded musical spectrum by portraying the two sides of love with sensory music and visuals.
Ahead of this comeback, Lucy has continued active activities befitting the "No. 1 booking choice for stages" by appearing on various stages such as the 2025 Grand Mint Festival and the 2025 Oxfam Super Live. In particular, on the special stage of MBC's College Song Festival — Light Up Youth that aired on the 26th, they delivered deep emotion by singing "To You" with the late Shin Hae-chul's child, and the performance exceeded about 2 million views within a day of release, receiving enthusiastic responses from music fans.
[Photo] Provided by Mystic Story.
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