The group BOYNEXTDOOR (BOYNEXTDOOR) is riding a wave of success with music they made themselves.
BOYNEXTDOOR (Seongho, Liu, Myung Jae-hyun, Taesan, Lee Han, Unhak)'s fifth mini album "The Action" has received favorable reviews, helping the team's upward momentum. The new release sold 1,041,802 copies on the Hanteo Chart during its first week after release, achieving a third consecutive million-selling record following the third mini album 19.99 and the fourth mini album No Genre. The title track "Hollywood Action" set the group's highest entry rankings on Melon daily and weekly charts that reflect mainstream appeal.
BOYNEXTDOOR's rapid growth was made possible by good music. The first digital single released earlier this year, "Only Today I LOVE YOU," recorded the group's best performance on music charts, and the fourth mini album No Genre set a personal record for first-week sales on the Hanteo Chart. The fifth mini album rose another notch by showing strength on both digital and album charts. In particular, the album was loved across all tracks, with every song charting on music charts. All five tracks appeared on Apple Music Korea's Top 100 and Spotify's Daily Top Songs from the release day (the 20th) through the 24th. Considering that boy group songs often show relative weakness on music charts, the fact that every track charted suggests how remarkable the achievement is.
The fact that the "good music" chosen by the public was created by the members themselves makes the team's achievements shine even more. Songs written from common experiences drew listeners' emotional engagement. Lyrics that capture the vividness of everyday life helped create BOYNEXTDOOR's unique color. They emerged as a "power on digital charts" by gaining broad support with relatable music.
In this way, BOYNEXTDOOR has established itself as a "team that makes great music" by continuously delivering songs that reflect the group's personality. Having achieved three consecutive million-selling records with the new release "The Action" and performing strongly on digital charts, much is expected of the final results they will receive at the end of this promotion.
[Photo] Provided by KOZ Entertainment.
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