The group BABYMONSTER made a comeback with the new song "WE GO UP," and it is drawing attention as it continues an explosive rise on YouTube, the center of the global music market.
According to YG Entertainment on the 15th, the music video for BABYMONSTER's mini album 2 title track "WE GO UP" surpassed 50 million views on YouTube at around 2 a.m. that day. It took about four days since its release, resulting in a steady accumulation of about 10 million views per day.
The music video's popularity is also notable on YouTube charts. The video entered the global YouTube daily music video chart at a high rank of No. 3 upon release and has firmly held a TOP 10 spot while showing evenly distributed popularity not only in Korea but also in countries such as the United States and the United Kingdom.
These results were already anticipated. In fact, the "WE GO UP" music video went straight to No. 1 on YouTube worldwide trending, claiming the top spot for the most-viewed video within 24 hours. The official channel also gained more than 100,000 subscribers after the release, suggesting remarkable momentum.
The reaction to the exclusive performance video that features the full choreography is also hot. Praised for its unprecedented completion with a lavish scale and mega crew dancer production, the YouTube views surpassed 19.8 million within a day of release, pulling popularity alongside the music video.
This is a point where you can feel music fans' confidence in BABYMONSTER's presence as the "next-generation YouTube queen" and the group's overwhelming performance capabilities. With full-scale comeback activities, including appearances on music shows, the expansion of their popularity is expected to gain even more speed.
BABYMONSTER made a comeback on the 10th with the mini album 2 [WE GO UP]. The album topped the iTunes worldwide album chart amid praise that it captured BABYMONSTER's distinctive musical world, and it also ranked No. 1 on Hanteo's weekly album chart and Japan's Oricon daily album chart.
[Photo] Provided by YG Entertainment.
[OSEN]