Beauty entrepreneur and influencer Kylie Jenner faced strong backlash over a new product promotional video.
On the 13th (local time), Page Six reported that Kylie Jenner recently posted a short promotional video on her Instagram with the phrase "King Kylie." In the video, Jenner appears handcuffed and surrounded by police officers, portraying a "scene of being arrested."
She walked slowly down a prison corridor perfectly dressed in a black leather bra top and ultra-mini shorts, with waved hair that reached her shoulders and heavy smoky makeup. At the end of the video, the phrase "King Kylie. Tomorrow" appears, emphasizing her charisma.
But the video was criticized immediately after it was released as being an "out-of-touch production." One netizen sharply criticized, "People are being arrested across the United States now because of ICE raids and protests, and Kylie filmed a cosmetics ad with handcuffs. This is not satire but corruption itself in American society."
Another user criticized, "She has no understanding of the pain of the class she is imitating. It's so disgusting and lacks a sense of reality," adding, "This is 'insanely disgusting.'" Some sarcastically asked, "Is this trying to revisit Kendall Jenner's Pepsi ad controversy?"
In fact, Kylie's sister Kendall Jenner faced heavy criticism in 2017 for a Pepsi ad that depicted appearing at a protest and offering a drink to police to resolve conflict. Critics say this controversy is similarly about "emotional numbness" and "glamorizing the privileges of wealth."
Some fans defended her, saying, "It's just a concept that recalls the 2015 'King Kylie' era," but the majority reaction was cold. A Twitter user wrote, "Don't you see the irony that 'No Kings' protests are happening nationwide now, yet Kylie staged an arrest scene titled 'King Kylie'?"
Kylie Jenner's camp has not issued an official statement about the controversy.
Meanwhile, Kylie Jenner is dating actor Timothée Chalamet.
[Photo] YouTube video screenshot
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