As she opened a yoga studio and sparked a nationwide yoga syndrome, singer Lee Hyori showed an exceptional presence.
"It feels like it's been about five to 10 years since I stood in front of reporters like this. With so many flashes going off, it brings back a lot of memories. I had forgotten, but they came back and it feels good."
Lee Hyori, who had taken care of her inner beauty since morning and appeared as the owner of Ananda yoga studio, naturally greeted people with "namaste," but when she took the stage and the flashes went off, she returned to the "Lee Hyori" we know.
Lee Hyori attended the production press conference for Coupang Play's new variety show "Just Makeup," held at the Pullman Ambassador Seoul Eastpole in Gwangjin-gu, Seoul, on the 1st.
With the judges all appearing on stage in all-black styling, Lee Hyori contrasted striking patterned boots with pure white clothing to perfectly present a chic yet bold modern rock chic look.
Lee Hyori, who matched a neat white long-sleeve top with a white midi skirt, added a point with black-and-white zigzag patterned long boots. Letting her long, glossy dark brown hair fall naturally to add a chic atmosphere, Lee Hyori's styling, which balanced simplicity and glamor, made her singular aura stand out even more.
Taking on the role of MC for a survival program for the first time in 16 years, Lee Hyori said, "I've naturally done many unscripted variety shows, but this time I had to take on a survival program and follow the script exactly. It wasn't as easy as I thought. I have a knack for wit and flow, so I can make things fun in the moment, but giving precise lines and pointing out key moments wasn't easy. Still, because the field of makeup has been like a friend to me, I was very interested. I even offered to be the MC first, and I joined because the production company that continued its relationship with me since Hyori's Bed and Breakfast was involved," adding, "Having lived as a celebrity who receives makeup, seeing these people compete made me feel moved and I learned things I didn't know. Personally, I think I had a fun time."
The production team that recruited Lee Hyori as MC said, "You can't talk about K-beauty without Lee Hyori. Because we had a connection, we approached her and she readily agreed, which was a great help. She said she's not good with scripted formats, and survival scripts have to be rigid, but she digested it well in her own style. If there's a season 2, we definitely want to hire Lee Hyori again."
As MC, Lee Hyori tried to make everyone shine rather than shine alone. She said, "I've tried so many things that there's hardly any makeup I haven't done. I've had my makeup done by more than half of the contestants. Rather than wanting to do something new, I want to be in a position to support them. I dearly wish that the people working hard behind the scenes would get the spotlight."
Especially, Lee Hyori said, "We worked hard on filming, but editing is important for a survival program. People might think makeup is a women's domain. I had those worries too, but after filming I saw it wasn't just about makeup; it included life stories, and it captured joy, anger, sorrow and pleasure, so I think it will be a program anyone can watch. It airs during Chuseok, so I hope everyone gathers to watch it together. I'm confident."
Meanwhile, "Just Makeup" is a massive makeup survival show in which makeup artists who represent K-beauty globally fiercely compete with their own colors. From the first-generation makeup masters in Korea to beauty creators, a total of 60 makeup artists representing each field are expected to compete for the single throne purely on skill, raising expectations for a K-beauty syndrome. It will premiere on the 3rd at 8 p.m.
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