The group ZEROBASEONE poured out nearly impossible new records upon their comeback, rising to become a 'K-pop icon.'

ZEROBASEONE (Sung Hanbin, Kim Ji-woong, Jang Hao, Seok Matthew, Kim Tae-rae, Ricky, Kim Gyu-bin, Park Geon-wook, Han Yu-jin) ended activities for their first full-length album Never Say Never (NEVER SAY NEVER) on SBS' Inkigayo on the 14th.

In particular, ZEROBASEONE achieved a grand slam by taking first place for six consecutive days on major domestic music shows such as The Show, Show! Champion, M! Countdown, Music Bank, Show! Music Core and Inkigayo with the title track "ICONIK." This is the first time ZEROBASEONE has recorded six music show wins for an active song since their debut.

ZEROBASEONE's success was predictable. ZEROBASEONE's first full-length album Never Say Never sold more than 1.51 million copies in the first week after its release. With this, ZEROBASEONE became the first K-pop group to place six consecutive albums in the million-seller ranks starting from their debut album.

ZEROBASEONE, which is enjoying near-syndrome-level popularity in Japan, ranked second on both the Oricon weekly album ranking and the weekly combined album ranking dated Sept. 15, and demonstrated overwhelming popularity by holding the No. 1 spot for a week (Sept. 2–8) on Line Music's daily album TOP100.

They are also receiving a hot response in China. ZEROBASEONE earned gold badge certification on QQ Music with Never Say Never, and immediately after release topped the daily digital sales chart, showing powerful fandom strength locally.

They also showed their presence in the North American and European markets. They reached No. 4 on the worldwide iTunes album chart, No. 5 on the U.S. iTunes top K-pop album chart, and No. 7 on the European iTunes album chart. In addition, they topped the iTunes top album charts in Sweden, the Czech Republic, Qatar, Russia and Vietnam, and rose to No. 34 on the worldwide Apple Music album chart, confirming support from global music fans.

Their domestic and international chart performance is also notable. All tracks on the album entered the Melon HOT100, and six tracks entered the TOP100. Among them, "ICONIK" landed on Japan's Line Music realtime TOP100 and China's QQ Music top trend song chart. Alongside strong reactions to the "ICONIK" music video, it has now surpassed 51 million views.

In this way, ZEROBASEONE again proved the presence of "ICONIK" itself by pouring out unprecedented self-set records with this comeback. Through Never Say Never, ZEROBASEONE condensed the narrative of the past two years through the "youth trilogy" and the "paradise duology" to complete the "TEAM ZB1" synergy. They delivered a powerful message of encouragement that if those who dream of something special even in ordinary reality do not give up, "there is no impossible (NEVER SAY NEVER)." With overwhelming support from domestic and international fandoms, ZEROBASEONE drew another endless upward growth curve with Never Say Never, raising expectations for their future activities.

[Photo] WakeOne

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