The group TWICE achieved their 25th YouTube 100 million views milestone with the music video for "Strategy (feat. Megan Thee Stallion)".
The music video for TWICE's mini 14th album title track "Strategy (feat. Megan Thee Stallion)", released on Dec. 6 last year, surpassed 100 million views on YouTube around 11 p.m. on Sept. 7. With this, TWICE has placed a total of 25 videos in the 100 million views club — 19 promotional songs from their debut single "OOH-AHH하게" (OOH-AHH하게), four Japanese releases, and the English singles "The Feels" and "MOONLIGHT SUNRISE" — continuing to hold the record for the most music videos with over 100 million views among female groups worldwide.
The music video for "Strategy (feat. Megan Thee Stallion)", a song imbued with a bold charm about drawing in a loved one using various strategies, captured views with its kitschy sensibility and pop visuals that portray a heart in love and the tactics behind it. In particular, "Strategy" was featured on the Netflix original soundtrack for "K-pop Demon Hunters," and even months after its release it continued to draw strong responses from domestic and international listeners, driving its popularity.
TWICE has been achieving steady success on several global music charts. According to an announcement on Billboard's official website on the 9th (local time), on the Sept. 13 main chart Billboard Hot 100, "Strategy" was at No. 59 and "TAKEDOWN (JEONGYEON, JIHYO, CHAEYOUNG)" was at No. 58, maintaining their chart presence. On Spotify's Weekly Top Songs USA (Aug. 29–Sept. 4), "Strategy" and "TAKEDOWN (JEONGYEON, JIHYO, CHAEYOUNG)" ranked at No. 45 and No. 42, respectively, and on the U.K. Official Chart's Sept. 5 Official Singles Chart Top 100, "TAKEDOWN (JEONGYEON, JIHYO, CHAEYOUNG)" was No. 24 and "Strategy" was No. 32, marking their highest positions to date. Recently, TWICE has been active at a world-class level with the release of the fourth full-length album THIS IS FOR and the sixth Japanese studio album ENEMY, a headlining appearance at the Lollapalooza Chicago music festival, and a new world tour. The sixth world tour THIS IS FOR, which began in Incheon on July 19–20, continues to Osaka on July 26–27, Aichi on Aug. 23–24, Fukuoka on Aug. 30–31, Tokyo on Sept. 16–17, Macau on Sept. 27–28, Bulacan on Oct. 4, Singapore on Oct. 11–12, Kuala Lumpur on Oct. 25, Sydney on Nov. 1–2, Melbourne on Nov. 8–9, Kaohsiung on Nov. 22–23, Hong Kong on Dec. 6, and Bangkok on Dec. 13–14.
[Photo] Provided by JYP Entertainment.
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