'K-Pop Demon Hunters' has set a record for the highest cumulative viewership on Netflix, with major foreign media outlets like Time praising its success.
On 2nd, Time published an article related to the Netflix animated film 'K-Pop Demon Hunters' (directed by Meggy Kang, abbreviated as KDH), stating that "'KDH' has conquered the world."
Time commented on the popularity of 'KDH' by saying, "It blends comedy, action, music, and supernatural horror. It's emotionally rewarding and has a charm that makes you want to watch it multiple times." They also noted that, "Even though it was quietly released on Netflix over two months ago, the film's box office success shows no signs of cooling down," adding, "Three songs from the movie's soundtrack have entered the Billboard Hot 100 Top 10, marking the first time a film soundtrack has achieved this since 'Waiting to Exhale' in 1995."
Regarding this, director Meggy Kang revealed to Time her intention for the project, saying, "I want to see something set in Korea and truly embrace it." From scenes where the 'No Parking' signs on the streets of Seoul are ignored to the habit of the main characters Lumi, Mira, and Joy using napkins when eating with chopsticks, there are detailed cultural elements embedded throughout.
Additionally, director Meggy Kang emphasized, "I viewed every scene from a Korean perspective. If the characters are in a restaurant having a conversation, what is on the table? What is the background? Does it feel like Korea? Everything was designed to authentically capture Korean culture."
Moreover, regarding the part where a grim reaper in traditional attire wearing a hat appears, Time explained that "the grim reaper is a figure in Korean folklore that guides the deceased to the afterlife," noting, "The K-Pop elements were added later. Director Meggy Kang explained that while continuously searching for ways to deepen Korean culture in the work, 'K-Pop brought glamour, scale, and shine that could sell this piece. It all came together.'"
'KDH' is an animated film that was released on Netflix on June 20, telling the story of a K-Pop girl group that operates as demon hunters. According to Tudum on the 3rd, it has recorded a cumulative viewership of 266 million, ranking first among all Netflix content historically and creating a global phenomenon.
[Photo] Provided by Netflix.
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