The rookie group AtHeart has begun a powerful flapping of wings that encompasses both domestic and international scenes with their debut song 'Plot Twist.'
According to the global music streaming platform YouTube, the music streams for AtHeart's first EP and its title track 'Plot Twist' have surpassed a cumulative total of 15 million plays, while the music video has also surpassed 15 million views, receiving tremendous attention from K-pop fans both domestically and internationally.
AtHeart's rise in global charts was anticipated. Their debut song 'Plot Twist' made a strong impact by ranking high on YouTube's daily charts in Indonesia, Vietnam, and the Philippines immediately upon release.
Furthermore, Hollywood Reporter, Rolling Stone, MTV, NME, Billboard Brazil, Billboard Philippines, Nylon Philippines, and others quickly covered AtHeart's debut news, highly assessing their growth potential. Thanks to this popularity, AtHeart was also selected as the 'K-pop rookie of the month' by Billboard.
AtHeart's debut song 'Plot Twist' is a dance track hybrid of pop and EDM, characterized by its development and emotional flow that create a 'plot twist.' The acapella intro, which begins with the members' harmonies, displays a structural consolidation leading into the song's outro. The dramatic transitions between a dreamy mood and energetic EDM sounds create a strong addictive quality.
'Plot Twist' dance challenge is also gaining attention. AtHeart has structured various dance challenge choreographies, featuring powerful group versions and simplified point dance versions, allowing people of all ages to participate and presenting diverse charms in each version. The music show commute challenge, showcasing individual ending poses filled with personality, has also received great responses from fans, raising expectations for their 'next-generation global icon' status.
AtHeart plans to continue communicating steadily with their global fans through various broadcasting activities and online content.
[Photo] Provided by Titan Contents.
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