Amid the global syndrome of 'K-Pop Demon Hunters,' '100 Minutes Debate' will also discuss the expansion and challenges of K-content.
The MBC program '100 Minutes Debate,' airing tonight (Feb. 2), will be held under the theme 'What are the expansion and challenges of K-content?'
Recently, the Netflix original animated film 'K-Pop Demon Hunters' (directed by Maggie Kang, abbreviated as 'KDH') has continued its global box office success. Achieving the all-time number one in the Netflix animated film institutional sector was just the beginning. The songs included in the OST album have sequentially entered the Billboard Hot 10. Dominating the North American box office has become common, with parents, children, and young people singing together in theaters. It is fair to say that the popularity of 'KDH' is at a syndrome level.
'K-Pop Demon Hunters,' which embodies traditional Korean culture, scenic spots, and cuisine, is leading to increased interest in Korean travel and culture. According to the Korea Tourism Organization (KTO), the number of foreign tourists in the second quarter increased by 28% compared to the first quarter. At the National Museum of Korea, foreign tourists flocked to buy souvenirs resembling the popular characters from 'KDH,' setting a record for the most visitors since its opening.
While the success of 'KDH' has proven that Korean-themed content can become a global standard, it also presents many challenges to our cultural sector. In the absence of global over-the-top (OTT) platforms and the harsh reality of content production, can a second 'homegrown KDH' be born? What are the measures for the continuous growth of K-content?
To this end, director Kang Yoon-sung, who directed the movie 'Crime City' and the Disney+ series 'Casino' and 'Low Life,' along with Lee Dong-yeon, a professor at the Korea National University of Arts, music critic Kim Young-dae, and director Noh Chang-hee of the Digital Industry Policy Research Institute, will join the debate. Experts' insights are highly anticipated. The program will air at 11:20 p.m. tonight.
[Photo] Provided by Netflix.
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