The 'HYBE rookie' Cortis has colored major spots in Korea, the United States, and Japan with their faces.
Cortis (Martin, James, Juhun, Seonghyeon, Gunho) is conducting large-scale outdoor advertising in Seoul, South Korea, Tokyo, Japan, New York, and Los Angeles, United States, to celebrate their debut. You can find photos of the five members and a conceptual performance film for their debut album's title track 'What You Want' all over the city.
First, from the 11th to the 18th, the faces of Cortis and the team logo were wrapped on the exterior wall of the HYBE building in Yongsan District, Seoul. At that time, it attracted intense interest, becoming a 'certification shot holy land' for global fans visiting the site. Outdoor advertising was also installed near Seongsu Station and Hongdae Entrance Station, places with heavy foot traffic, catching the attention of many. From the 11th to the 17th, individual posters of the five members were displayed at Shibuya Station in Tokyo, creating a significant buzz.
In the United States, you can encounter Cortis in various urban locations until the end of this month. The most attention-grabbing location is Times Square, known as the 'heart of New York.' A clip of them dancing on a treadmill to the title track 'What You Want' plays on large LED screens, captivating the audience. Portraits of the members have also been hung in shopping areas like Soho in New York and K-Town in West Hollywood. Additionally, YouTube Music posted a video introducing Cortis on a large electronic billboard on Sunset Boulevard in Los Angeles to show their support.
Meanwhile, the conceptual performance film for 'What You Want,' released by Cortis on the 18th, is ranked in the daily popular music video 'Top 100' across a total of 15 countries/regions including Korea, Japan, the United States, Canada, and the United Kingdom according to the latest (as of August 18) YouTube chart. Their popularity especially shone in North America (United States, Canada) and Europe (Belgium, Norway, Sweden, Germany, etc.). Thanks to the enthusiastic support from music fans worldwide, they entered the 'daily popular music video global' ranking at 62nd place. On the same day, only two K-pop boy groups made it onto that chart, including Cortis.
Cortis continues to gain popularity with the official music video for 'What You Want' released at midnight on the 20th. This video surpassed 5 million views within 12 hours of its release.
[Photo] HYBE Music
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