Actress Moon Ga-young received a warm welcome in Malaysia as the lead of "Seocho-dong."
The tvN weekend drama "Seocho-dong," which ended on the 10th, achieved a national average rating of 7.7% and a peak of 8.9%, marking its highest viewership ratings to date. The story of the associate lawyers drawn over 12 episodes captivated viewers' attention and empathy until the end. Moon Ga-young took on the lead role of Kang Hee-ji in the drama, marking her first performance as a lawyer and received praise from viewers for her stable acting and delicate expressiveness.
Thanks to Moon Ga-young's performance, the drama "Seocho-dong" gained significant popularity beyond the domestic market, setting meaningful records globally. On the global OTT platform Rakuten Viki, it ranked in the top 5 based on viewership in 150 countries and regions worldwide, including the United States, Brazil, France, the United Arab Emirates, and India. It also recorded high rankings in major platforms such as Disney+, Japan's largest platform U-NEXT, and Taiwan's iQIYI and Friday, by country and region. Notably, in Southeast Asia, including Singapore, Indonesia, and the Philippines, it ranked first in its time slot, achieving the best performance among CJ ENM dramas aired in 2025.
Capitalizing on this enthusiasm, "Seocho-dong" held fan events and a local press conference in Malaysia, which has rapidly emerged as the largest market in Asia, on the 10th and 11th. Upon arriving at Kuala Lumpur International Airport, despite the late hour, Moon Ga-young was greeted by numerous fans at the airport. She expressed her gratitude with waves and smiles.
On the first day of the event, the 10th, Moon Ga-young attended a screening event titled "Star Tour" to meet fans directly. The red carpet event, held at the main entrance of Pavilion Kuala Lumpur in Malaysia, attracted over 20,000 fans, receiving the largest scale of warm welcome in the history of K-drama hosted in Malaysia. Moon Ga-young signed posters for "Seocho-dong" and took photos with fans using their mobile phones, actively engaging with them. Amid the cheers and excitement that filled the red carpet, local media as well as global media such as Variety from Singapore, Hong Kong, and the United States covered the event.
On the second day of the event, the 11th, a press conference was held for local media. About 50 influential local media outlets as well as global media attended, expressing their enthusiasm for coverage and showing intense interest in Moon Ga-young and the drama. During the press conference, Moon Ga-young expressed her heartfelt gratitude to the global viewers, saying, "It is a precious and special opportunity to see the last broadcast in another country, and I think it will remain a great memory. Thank you so much for loving 'Seocho-dong.'"
Completing the journey of "Seocho-dong" amid the enthusiastic support of global fans, Moon Ga-young is set to embark on an Asian fan meeting tour to share special moments with her fans. She is also preparing to meet audiences on the screen through the film "What If We" and is expected to continue her diverse activities in the second half of the year.
[Photo] Provided by Peak J.
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