Singer Sung Si-kyung is facing criticism and accusations of being a 'fool' following his new transformation attempt with the content 'Kkumiltende', which evokes a sense of disappointment. While his transformation and challenge, which were beloved for their unadorned charm, are supported, concerns are also growing in the current situation.
Recently, Sung Si-kyung announced a new challenge by revealing the first video of 'Kkumiltende' on his YouTube channel. He, who usually does not apply lotion and rarely buys clothes, has expressed the intention to find his own 'fashion routine' by going shopping, changing his hairstyle, undergoing nail care, and planning a spa experience, garnering anticipation from fans.
However, there have been 'harsh criticisms' suggesting that the style changes exhibited by Sung Si-kyung did not meet expectations. Some viewers expressed reactions such as 'disappointing' and 'more ordinary than expected,' and the controversy escalated as some left malicious comments aimed at the stylist.
In response, Sung Si-kyung humorously noted through his social media on the 18th, 'I am not suddenly becoming a super handsome, sexy fashionista. I can't even be.' He expressed disappointment, saying, 'I intended for a 40-year-old man who knows nothing about fashion to learn little by little with help, but perhaps because expectations were high, there are many hurtful comments suggesting to change the staff.' Notably, he added, 'It's not the stylist's or the hair's fault; it's my face and hair that are difficult to adorn. Support is welcome, but I hope you do not insult the staff,' expressing deep regret over the criticisms directed at his team.
Following the styling criticisms, 'Kkumiltende' has become the center of a bigger controversy. A recent vlog featuring Sung Si-kyung undergoing dermatological treatments was embroiled in a 'excessive treatment cost' scandal. In the video, Sung Si-kyung visited a clinic for skin care before an album jacket shoot, revealing a scene of him paying approximately 7.26 million won for treatment costs. The treatment details included 600 shots of Thermage at 3.3 million won, 300 shots of Ultherapy at 1.65 million won, and 2cc of Rejuran at 770,000 won.
Sung Si-kyung humorously cried out, 'I want to look pretty by spending a lot of money,' after making a one-time payment, showing a distressed appearance. However, following the video's release, online communities exploded with comments like 'No dermatology clinic charges this much', 'Nobody will go to that clinic because of this video,' 'Having tons of money and not understanding the real world, it seems I'm preyed upon like a hyena,' and '7.26 million won? What are they looking at right now?', raising concerns that the treatment costs were excessively high. Particularly, the fact that he paid this much at a referral clinic from an acquaintance heightened the disappointment and skepticism about whether Sung Si-kyung had unwittingly become a 'fool.'
With his candid and simple charms exemplified in works like 'Meogeultende' and 'Manheultende,' Sung Si-kyung, who has received immense love from the public, embarked on a challenging new project in 'Kkumiltende.' However, this endeavor met with unexpected criticisms alongside the 'excessive treatment costs' controversy, signaling a rocky start.
Currently, Sung Si-kyung is resolutely stating, 'You know I won't easily give up on what I've started, right? I will slowly learn, so please support me,' as he prepares for change. However, with the 'fool' controversy arising, attention is focused on how his new challenge will be received by the public. It raises questions about whether Sung Si-kyung can successfully transform into a 'handsome' version of himself while overcoming the controversies.
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