The group Now Us has embarked on a new beginning, joining hands with (G)I-DLE's Yuqi.
On the 17th at 6 p.m., Now Us released the pre-release track 'Fly Freely (Feat. Yuqi)' and its music video from their mini album 'IGNITION' across various music streaming sites.
Now Us, who debuted in April last year as Now Or Never, has changed their team name to Now Us ahead of their comeback and initiated rebranding efforts. Now Us combines 'NOW,' representing the present, with 'Z,' symbolizing expanded possibilities and new beginnings.
Now Us has stated their ambition to reestablish the group's identity and present new possibilities, preparing to take off with their first new song 'Fly Freely (Feat. Yuqi)' after rebranding.
'Fly Freely (Feat. Yuqi)' is a pop genre track notable for its addictive guitar riff sound. Yuqi, from the senior group (G)I-DLE under CUBE Entertainment, contributed by producing, writing lyrics, composing, and featuring, providing strong support for their label's junior group.
Additionally, all members of Now Us have their names listed in the songwriting and composing credits, adding authenticity.
"Yes, I'm coming now / The light you are lights up, I'm holding you / Fly freely / Wherever you are, aye / Wherever you are, aye / Flowing like a soft breeze, I fly away away away / Wind, we are poetry, love, and waves"
The music video released simultaneously captures the members transformed into wandering youths, and their performances, depicting the growing pains of youth, resemble a coming-of-age film.
With this new beginning as Now Us, anticipation builds for the steps they will take moving forward.
[Photo] Music video capture
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