Group AHOF's JL will serve as the promotional ambassador for the global promotional campaign of the Korea Dairy Products Association.
On the 4th, the agency F&F Entertainment announced, "JL has been appointed as the official promotional ambassador for the 'I LIKE IT. KOREA MILK' campaign hosted by the Korea Dairy Products Association."
'I LIKE IT. KOREA MILK' is a global promotional campaign designed to promote the excellence and diversity of Korean dairy products overseas. This year, it will be held for the first time in Manila, Philippines.
JL, a K-pop artist from the Philippines, will engage in a meaningful initiative to promote Korean dairy products in his home country. Through his agency F&F Entertainment, JL noted, "I am so happy to be part of this meaningful campaign. It feels even more special to be able to convey the appeal of Korean dairy products in my hometown, the Philippines."
JL will officially begin his activities following the appointment as ambassador. He will participate in the main event held at Robinsons Magnolia Mall in Manila, Philippines, from the 14th to the 15th, as well as the 'Manila Foods And Beverages Expo 2025' at the World Trade Center.
JL is expected to serve as a messenger leading the global expansion of the Korean dairy processing industry by conveying the various brands and charms of K-dairy products to local consumers.
The group AHOF, to which JL belongs, was formed through the global boy group audition program SBS 'Universe League.' It has gained attention in the industry as the next boy group from F&F Entertainment, which successfully launched the global girl group UNIS.
AHOF is set to make its official debut in July. EL Capitan, who formed connections during the survival show, is in charge of producing the debut song, and expectations for the first album are quite high. Prior to this, AHOF will take the stage at 'MyK FESTA' on the 19th to meet global fans.
[Photo] F&F Entertainment
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