SEVENTEEN (S.Coups, Jeonghan, Joshua, Jun, Hoshi, Wonwoo, Woozi, DK, Mingyu, Dokyeom, Seungkwan, Vernon, Dino) is painting Seoul as it celebrates its 10th anniversary.
According to Pledis Entertainment, a large offline event called "B-DAY PARTY" commemorating SEVENTEEN's 10th anniversary opened today (23rd) around Sebit Island in Seoul. This event is expected to be a grand party that all can enjoy, including global fans, ordinary citizens, and tourists.
Sebit Island will feature various programs, including the "SEVENTEEN History Zone," which compacts the journey of SEVENTEEN and CARAT (the fandom name); the "Interactive Message Zone," where messages of congratulations can be left for members; the "Regular 5th Album Merch Zone," where merchandise from the regular 5th album and the official light stick commemorating the 10th anniversary will be sold; and an exchange booth for photo cards for those who complete the stamp tour. There will also be event booths operated by various partner brands.
On the 25th, the "B-DAY PARTY: BURST Stage @Jamsu Bridge (hereafter BURST Stage)" will conclude the 10th anniversary party. SEVENTEEN will become the first K-pop artist to perform on top of Jamsu Bridge, showcasing a powerful performance for about 1 hour. The performance will be broadcast live on a large LED screen set up in Banpo Hangang Park, as well as on the HYBE Labels and Seoul City YouTube channels, Weverse, and Naver.
The response has already been explosive. The seat lottery for the "BURST Stage" targeted at FC membership members had high competition, and general tickets available for anyone quickly sold out. Major programs like "Photoism" also filled up all applications shortly after reservations opened. A webpage (https://svt10thb-day.com/reservation) for digital stamp collection and popup reservations has already seen fans from 138 countries and regions, including Korea, Japan, China, the U.S., the Philippines, Singapore, Indonesia, and Malaysia.
Seoul's iconic landmarks will also be filled with SEVENTEEN. From today (23rd) until the 1st of next month, Wonhyo, World Cup, and Haengju Bridges will be illuminated with Rose Quartz and Serenity. The exterior wall of HYBE's headquarters is wrapped with the phrase "SEVENTEEN WILL CHALLENGE ETERNITY," and nearby parks have transformed into photo zones. Large outdoor advertisements announcing their 10th anniversary and comeback will also be displayed in urban areas like The Hyundai Seoul's iconic zone, as well as in major cities such as Busan, Daegu, Gwangju, Daejeon, and tourist attractions in the U.S., Japan, and China.
Having celebrated its 10th anniversary in a splendid manner, SEVENTEEN will release its highly anticipated regular 5th album "HAPPY BURSTDAY" on the 26th at 6 p.m., declaring its rebirth. The new album is expected to showcase their musical challenges, featuring the title track "THUNDER," group songs "HBD" and "Bad Influence (Prod. by Pharrell Williams)," along with individual songs by all 13 members.
[Photo] Provided by Pledis Entertainment.
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