Music director Jeon Soo-kyung revealed why songs from famous groups are not often used in advertising music.
On the 27th, a scene of Park Myung-soo and Yewon visiting music director Jeon Soo-kyung was aired on KBS2's "Boss's ears are like donkey's ears."
On that day, director Jeon stated, "Commercial songs are set at exactly 30, 20, and 15 seconds. It is referred to as the aesthetics of 30 seconds. In terms of seconds, it is the most expensive music," adding, "A certain domestic corporation wanted to use an ABBA song. They asked for Jeju Island when I contacted the agency that holds the copyright."
He continued, "This means they are saying they won't do it. The Beatles music was first used by a certain S corporation in the domestic market. They paid an enormous copyright fee."
Hearing this, Park Myung-soo asked about the highest amount Jeon Soo-kyung had worked with, and director Jeon replied, "It was a Chinese brand, and it was in the hundreds of millions; we did versions for 30, 20, and 15 seconds, and it cost 100 million won."
[Photo] Broadcast capture
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