After the controversy surrounding the resale of luxury brand gifts, broadcaster Hyunyoung has regained her ordinary life.
On the 24th, Hyunyoung posted two short videos on her social media story without any substantial text.
The videos captured the peaceful morning of that day from Hyunyoung's house. Living on a high floor, Hyunyoung's home boasts an expansive view. She welcomed a serene morning with a view that brings peace to her heart.
Hyunyoung also shared a cute pet cat. In a post with the text "Hello," she captured the cat's appearance, and as she brought the camera closer, the curious cat appeared to smile.
Hyunyoung's public sharing of her daily life captures attention, especially as it is the first since the controversy surrounding the resale of luxury brand gifts that emerged on the 22nd.
On the 27th of last month, Hyunyoung posted a promotional video on social media selling a gift pouch, the "Dior Spring Ritual Kit," given to customers who make purchases at department store luxury brand shops. There were comments labeling Hyunyoung as a real-life version of "Shublymom," a character parodied by Lee Su-ji.
In response, Hyunyoung explained, "Upon confirmation through a middleman, it is indeed a product that has gone through formal customs procedures. There are middlemen who import overseas products into Korea, and they release them into the distribution network. The customers who purchase from our site enter a personal customs number to buy. It is a product that has gone through formal customs procedures, but it seems there has been a misunderstanding that we are reselling luxury brand gifts."
The representative of the company that connected Hyunyoung to the product also explained, "We specialize in acting as a purchasing agent, and Hyunyoung only facilitated the connection between the consumer and the product, receiving a commission for the referral. Hyunyoung is not the seller of the product but someone who facilitated the purchasing agency. The 'Dior Spring Ritual Kit' introduced this time is a 2025 new product that has not been officially launched in the country. It was provided through a reputable company, and the buyer inputs their personal customs number to import directly."
Hyunyoung further clarified, "To introduce products that customers may prefer, I receive a referral commission through a proper purchasing agency for the event products introduced at Hyunyoung Choice," helping to dispel the misunderstanding.
Meanwhile, Hyunyoung married a non-celebrity in 2012 and has one son and one daughter. In addition to her broadcasting career, she runs a shopping mall and is active as a businesswoman. Notably, it was reported that Hyunyoung's shopping mall recorded sales of about 8 billion won in the second half of 2019, attracting public attention.
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