Lee Hyun-sam, known as the 'god of business' and having achieved annual sales of 200 billion won, will reveal the secret to his success as a best-selling man on 'Neighboring Millionaire.' The episode of 'Seo Jang-hoon's Neighboring Millionaire' (hereafter 'Neighboring Millionaire'), co-produced by EBS and E Channel, will air on the 23rd at 9:55 p.m. In this episode, Lee Hyun-sam, who developed the world's first double-sided frying pan and achieved annual sales of 200 billion won, shares his story. He notes that he dreamed of being an ordinary rich person who could wear new clothes during holidays and eat at the same time as others, suffering from poverty so severe that he had to fill his stomach with rotten potatoes as a child. After graduating from high school, he unexpectedly encountered a toast pan at Namdaemun Market, leading him to become a traveling merchant visiting markets across the country. His business, which he started with the belief that he would be happy with just earning 3 million won a month, unexpectedly met with great success. He recalls feeling "like having a machine that prints money" during that time.
Afterward, based on the success of the toast pan business, Lee Hyun-sam began developing the double-sided frying pan but faced repeated failures. Due to the tremendous expenses involved in development, he lost all his savings, and his brothers even took on collateral for loans beyond what he had already mortgaged on his APT. After a desperate struggle, he successfully developed the double-sided frying pan, which recorded sold-out results that were difficult to keep up with given the overwhelming number of orders. He achieved unprecedented success, breaking the record for the 'fastest and most sales' on home shopping, which led him to enter the Guinness Book of Records. The product also dominated international markets, reaching over 30 countries, including China, Japan, Brazil, India, and Canada. Lee Hyun-sam's transformation from a poor mountain boy to a traveling merchant and then to a legendary figure in kitchenware will be aired on the 23rd at 9:55 p.m. on EBS and E Channel's 'Seo Jang-hoon's Neighboring Millionaire.'
[Photo] EBS, E Channel 'Seo Jang-hoon's Neighboring Millionaire'
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