The movie 'YADANG' recorded number one in overall reservations for five consecutive days since its release, and praise from the media and audience has poured in.
On the 16th, the movie 'YADANG' (directed by Hwang Byung-guk, provided/distributed by Plus M Entertainment, produced by HYBE Media Corp) was released. The film proved to be the most certain screen delicacy this spring by recording number one in overall reservations for five consecutive days before its release.
#Knowing taste_Utilizing new materials to infuse personality into a familiar genre!
The crime action movie 'YADANG' features a broker designing the drug landscape in South Korea, a prosecutor aiming to rise higher, and a detective risking everything to eradicate drug crimes, intertwining with different purposes and gaining explosive reactions from both the media and audiences through a large-scale preview. The film, which addresses the most significant social issue of recent times—drugs—deals primarily with the character 'YADANG,' who sells drug crime information to the police and prosecutors, marking its first piece.
Media outlets that screened the film expressed admiration for its fresh material, despite the familiar plot. Audience members remarked, "A meeting of fresh material and reliable actors created the best movie; I lost track of time!" (Lotte Cinema), "A unique subject matter like 'YADANG' that I've never seen before, and incredible acting!" (Megabox), "Successfully making the difficult task of familiar food taste wonderful!" (CGV), with praise continuing for the thrilling and exhilarating charm that the film presents.
#Stabbing taste_The tight performances of the actors and a story that never lets you relax for a moment!
The film 'YADANG' offers genre-based fun through the unique performances and chemistry of its characters, raising the immersion and tension of the story with unpredictable developments. Through the entangled relationships of the characters, the film continues to receive praise for its thrilling and exhilarating charm. Audiences commented, "Everything—acting, story, direction—was perfect, and I felt a catharsis!" (CGV), "The story was engaging throughout the running time; the actors did such a great job that I was even more immersed. I enjoyed it so much!" (Megabox), "Trust and betrayal, ambition, temptation, and loyalty! The realistic performances of the actors kept me completely engaged." (Lotte Cinema), with acclaim pouring in for the story and the actors' passionate performances.
#Mara taste_Pungent and spicy, but you keep thinking about it!
In addition, 'YADANG' effectively utilizes its age-restricted rating to depict sensitive subjects very realistically, offering both a pungent and stimulating taste. Director Hwang Byung-guk noted that he made thorough preparations after listening to actual drug investigation detectives and defense attorneys about 'YADANG's story, ensuring not only social awareness but also entertainment value, enhancing the film's appeal. Furthermore, the action scenes brought to life by action director Heo Myung-hyang add unpredictable variables and intense action that keep audiences on the edge of their seats. 'YADANG' promises fresh fun with its realistic action style. Audience members remarked, "The most perfect crime action movie that the Korean theater industry has been waiting for" (CGV), "Fast-paced developments with no boredom at all and refreshing action!" (Megabox), "The action direction was so realistic that it gave me goosebumps" (Lotte Cinema), revealing high satisfaction for the tension, immersion, and realism portrayed in the action.
#Soothing taste_A refreshing taste that lands a huge hit on frustrating reality!
'YADANG' garnered praise for another reason: the fresh material combined with a thrilling genre and sophisticated satire. "It was a movie that felt terrifying while conveying various emotions" (CGV), "It was so enjoyable; it felt like a refreshing story resolving what seems like frustrating situations, with hard-carry performances from both main and supporting roles!" (Megabox), "A satisfying blow that breaks the frustrating reality" (Lotte Cinema), showcasing acclaim for the genre's thrills and timely subject matter, hinting at 'YADANG's potential to become a box office leader in theaters this April.
[Photo] Provided by Plus M Entertainment.
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