The group RIIZE (affiliated with SME) is hosting a pop-up store utilizing their characters.
"WE LITTLE RIIZE" (hereinafter referred to as LIRIZE) features characters drawn and created by the RIIZE members, including Shotaro’s Rizko, Eunseok’s Song Yongdori, Seongchan’s Urokbam, Wonbin’s Tonyangdeok, Sohee’s Ttolbyeong, and Anton’s Meongnyong, and is leading the character syndrome in the K-pop scene based on each member's unique design and naming.
First appearing in February 2024, LIRIZE has since been reborn into a variety of MD categories, quickly capturing the hearts of fans worldwide, and has collaborated with brands across various fields, receiving attention as characters displaying "top-tier stardom" in line with the popularity of RIIZE.
In particular, the pop-up store "WE LITTLE RIIZE @RIIZE PARK," commemorating the first anniversary of LIRIZE’s release, will be held from April 4th to 20th for 17 days at 57 Seongsuil-ro 20-gil, Seongdong-gu, Seoul, covering an area of 150 pyeong, and will be filled with character-specific attraction photo zones, echoing the cute theme park concept.
Additionally, for the first six days after opening, a different LIRIZE mascot will make surprise appearances at the pop-up store, bringing laughter, and there will be events enjoyed by all, including DIY T-shirt experiences using artwork, an MD shop featuring over 20 new products, photo sessions with RIIZE in four cuts, and custom photo tickets, forecasted to gain high interest.
Admission to this pop-up store will be available through online reservations (April 4th to 10th) and on-site visit reservations (April 11th to 20th) by period, with exclusive sessions for members of the official RIIZE fan club, BRIIZE, also being operated, and detailed information related to this will be announced later on the official RIIZE pop-up store X account.
RIIZE is currently in the midst of preparing their first full-length album, aiming for a comeback in May.
[Photo] Provided by SME.
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