The world was amazed by the timeless combination of BTS's J-Hope and the Louvre Museum.
On the 25th (Korean time), J-Hope made a surprise appearance on the official social media of the Louvre Museum in Paris, France. In the video posted by the Louvre, J-Hope greeted warmly and provided a brief introduction to his new song 'MONA LISA,' adding 'She’s an inspiration.'
As J-Hope sang a part of 'MONA LISA,' the scene shifted to reveal the painting 'Monalisa' (Gioconda, Monna Lisa) hanging in the museum. The unexpected encounter with such 'world-class' figures generated explosive reactions from global fans.
According to his agency Big Hit Music, this meeting began with an invitation from the Louvre Museum. On the 18th, a comment was made on the 'MONA LISA' concept photo posted on the team's official social media: 'You mean our Mona Lisa?' showing their interest, while also following J-Hope and BTS's social media accounts, drawing significant local attention. The museum later officially proposed filming a video, leading to the creation of this content.
The Louvre Museum is considered one of the 'world's top three museums' alongside the British Museum and the Vatican Museums. Located in the heart of Paris, France, it is the largest art museum in the world and the most visited place in a single year.
The digital single 'MONA LISA,' released on the 21st, is an upbeat song about being captivated by an appealing person. The title is inspired by the masterpiece 'Monalisa' held by the Louvre Museum, and it sings that what moves someone's heart is not external beauty but the uniqueness each person possesses.
In the music video and stage for 'MONA LISA,' audiences can witness the true value of world-class performer J-Hope. To capture the feeling conveyed by the song title, the choreography includes poses that resemble appreciating or taking photos of masterpieces. Additionally, the movement imitating an artist holding a pencil and focusing before creating a sketch is also impressive.
'MONA LISA' is steadily climbing up global charts. By 6 a.m. on the 24th, it had reached number one on the iTunes 'Top Songs' chart in 74 countries and regions, including Brazil, France, and Japan, and maintained its position at the top of the 'Worldwide iTunes Song' chart for five consecutive days from March 21 to 25. According to the official chart forecast released on the 24th, 'MONA LISA' is expected to enter the official singles chart 'Top 10' as J-Hope's first solo song.
Meanwhile, J-Hope is meeting fans worldwide through a large-scale world tour. The North American leg of the tour began at the Barclays Center in Brooklyn, USA, on the 14th and 15th, selling out all shows from Brooklyn to Chicago to Mexico City. He will continue the 'j-hope Tour ‘HOPE ON THE STAGE’’ at the Frost Bank Center in San Antonio on the 27th and 28th.
[Photo] Provided by Big Hit Music
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