LE SSERAFIM has teamed up with Google’s Android.
On the 25th, LE SSERAFIM (Kim Chae-won, Sakura, Heo Yoon-jin, Kazuha, Hong Eun-chae) appeared on a live broadcast of the YouTube channel 'Channel Fifteen', hosted by producer Na Young-seok, and said, "We have good news. The music video for 'Come Over' will be released soon. We collaborated with Google Android and had a great time filming it."
LE SSERAFIM produced the music video for 'Come Over' in collaboration with Google’s mobile operating system Android. This is part of the promotion for the AI assistant Gemini, and LE SSERAFIM and Google Android are set to release various videos showcasing Gemini's features in addition to the music video.
'Come Over' is a track from LE SSERAFIM’s fifth mini album 'HOT', released on the 14th. Josh Lloyd and Lydia Kitto, members of the famous British band Jungle, participated, drawing significant global attention even before its release. The song urges listeners to honestly react to their current feelings and to joyfully dance together to enjoy the moment. The vintage and dreamlike vibe characteristic of Jungle, combined with LE SSERAFIM's falsetto, enhances the song's appeal.
LE SSERAFIM showcased 'Come Over' on music broadcasts in the first week. With dynamic choreography and retro styling, they captured the attention of viewers. Despite being a B-side track, they surprised fans by climbing to 27th place in Spotify’s Korean 'Daily Top Songs' chart on March 19. Additionally, it entered the U.S. 'Daily Top Songs' chart at 165th place on the 14th and ranked 168th in Japan’s chart on the 17th, proving its high global popularity.
LE SSERAFIM has proven their 'world-class' status by collaborating with global corporations on this album. Another track from the fifth mini album, 'So Cynical (Badum)', was featured in Blizzard Entertainment’s team-based free action game 'Overwatch 2' and was partially pre-released through the game’s trailer before its official launch.
Meanwhile, LE SSERAFIM's new album 'HOT' entered the main album chart 'Billboard 200', published by the U.S. music media on the 25th, at 9th place. They are the only fourth-generation K-pop girl group to appear in the top 10 of this chart for four consecutive times. The title track ranked 9th on the 'Bubbling Under Hot 100', a list that ranks songs that did not make it into the main song chart 'Hot 100.'
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