TV CHOSUN "Modern Figures: Mr. Lee" highlights the lives of two giants who laid the foundation of the Korean economy, Lee Byung-chul, chairman of Samsung, and Chung Ju-yung, chairman of Hyundai. The unique chaebol critic, Hong Seong-chu, who will delve into the inner workings of these family-owned conglomerates, will join as a special guest.
What makes them known as "the greatest Byung-chul" and "the first Ju-yung"? With an indomitable spirit of challenge, chairman Chung Ju-yung, who has claimed the most titles of "first," and chairman Lee Byung-chul, who adhered to "the best" perfectionism with rational rigor, will unveil the behind-the-scenes stories of two founders who built the foundation of industry in a ravaged Korea after the Korean War, creating their own legends in overseas construction, automotive, electronics, and semiconductors.
The special relationship between chairman Lee Byung-chul of Samsung and chairman Chung Ju-yung of Hyundai will be revealed. In the early 1970s, the two engaged in a rivalry over the contract for the construction of the Soyanggang Dam, the beginning of development in Gangnam. This conflict, which led to a downward spiral, became a major issue in the Korean business community. However, at chairman Chung's 60th birthday celebration in 1985, chairman Lee unexpectedly presented a gift, and their conflict was finally resolved, raising curiosity about what the gift was that opened chairman Chung's heart.
Meanwhile, they will meet the closest aides of chaebol chairpersons from that era to delve into "everything about the chairman." The success stories of chairpersons Lee Byung-chul and Chung Ju-yung were interesting enough to be adapted into a drama. They will meet actor Jung Wook, who was known as "the Byung-chul of the drama industry," to hear about his actual connection with chairman Lee Byung-chul. From an anecdote about stepping onto the red carpet at the invitation of Samsung to meet chairman Lee, to sharing unique memories like receiving gifts, testimony about the two founders and a special Chinese menu from chefs Yu Bang-ryeong and Huh Deok-juk, who served the two chairpersons, will also be revealed.
[Photo] Provided by the agency, TV CHOSUN
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