From the group BOYNEXTDOOR to ILY:TZ, HYBE's youngest stars are soaring.
BOYNEXTDOOR and ILY:TZ are playing a significant role as HYBE's golden children. They are recording multiple awards at overseas ceremonies and are set to participate in the world's largest music festival. They are growing as a 'trend' and expanding their global influence these days.
BOYNEXTDOOR is currently the hottest trend K-pop idol. Debuting in May 2023, BOYNEXTDOOR firmly established itself as a major trend with the single 'I LOVE YOU Today,' released in January. They have continued to enjoy long-lasting popularity, garnering enthusiastic responses both domestically and internationally, and have entered the U.S. Billboard main album charts, including the Billboard 'Global' (excluding the U.S.) and 'Global 200' charts.
Their popularity is leading to the global market. BOYNEXTDOOR will perform at 'Lollapalooza Chicago,' taking place from July 31 to August 3 in Grant Park, Chicago, Illinois. This marks their first appearance at 'Lollapalooza,' where they will share the stage with global musicians such as Olivia Rodrigo, Tyler, and Sabrina Carpenter.
Prior to this, BOYNEXTDOOR rapidly rose as a leading performer by participating in Japan's major music festival, 'Summer Sonic 2024,' and the domestic music festival, 'Weverse Con Festival.' They maintained the use of handheld microphones across all stages, demonstrating their vocal ability and stage dominance. Expanding their activity range to include 'Lollapalooza' showcases their elevated team status.
Furthermore, BOYNEXTDOOR previously won the 'Best 3 New Artist' in the Asian category at the '39th Japan Golden Disc Awards.' They continue to attract attention as they maintain their upward trajectory with awards at overseas ceremonies and being part of global festival lineups.
Alongside BOYNEXTDOOR, the rise of ILY:TZ, HYBE's youngest daughter, continues to gain momentum. ILY:TZ, which debuted last year, quickly made its presence known with its debut song 'Magnetic,' emerging as a top rookie. Their debut track successfully entered the U.S. Billboard main chart 'Hot 100,' bringing ILY:TZ's name to the global market.
Since then, ILY:TZ's presence has been steadily expanding. In addition to the Billboard charts, they have set a record as the first K-pop debut song to enter the UK 'Official Singles Chart Top 100' in the shortest time and swept various overseas chart year-end settlements.
Additionally, at the '39th Japan Gold Disc Awards,' they won the most awards among K-pop female artists. ILY:TZ achieved three awards with 'Magnetic' for 'Song of the Year by Download (Asia),' 'Song of the Year by Streaming (Asia),' and 'Best 5 Song by Streaming.' Within just a year of their debut, they recorded three awards at this prestigious Japanese music awards ceremony, proving their global popularity. 'Magnetic' received 'Double Platinum' certification from the Japan Record Association in January for reaching 200 million streams.
Following their popularity in the Japanese market, ILY:TZ recently won their first award at a U.S. music awards ceremony, further proving their global popularity. On the 17th (local time), ILY:TZ won the 'Best New Artist (K-pop)' award at the '2025 iHeartRadio Music Awards' held in Los Angeles, California. They have recorded a total of seven rookie awards across major domestic music awards, as well as in Japan and the U.S., demonstrating their solidified influence within just a year of their debut.
[Photo] Provided by KOZ Entertainment and Belift Lab.
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