A pop-up where you can experience the lifestyle of LE SSERAFIM will be unveiled on the 14th.
The LE SSERAFIM pop-up has been designed in a vintage bohemian style based on the concept of 'TANNED GUAIAC' from their fifth mini album 'HOT'. A photo booth shaped like an intercom is installed at the entrance to stimulate visitors' curiosity. The first floor features an audition space decorated with props used in the music video for the title track 'HOT', providing various attractions to experience their new album firsthand. Additionally, handwritten notes from the members are placed throughout, adding to the enjoyment of viewing.
To celebrate the pop-up opening, the area around Seongdong will be filled with LE SSERAFIM. Large outdoor advertisements will be set up to increase visibility, and nearby STAKKE Cafe will sell drinks and baked goods that capture the visual direction of their album and pop-up. Various events are also prepared to provide visitors with special memories. 'LE SSERAFIM 2025 S/S POP UP - THE HOT HOUSE' will be open until the 23rd. From the 17th to the 30th, LE SSERAFIM's pop-up can also be found at the 9SY building in Shibuya, Tokyo, Japan.
Meanwhile, LE SSERAFIM will release their fifth mini album 'HOT' at 1 p.m. on the 14th. The title track, sharing the same name, is a pop genre infused with rock and disco, delivering the message of throwing everything away for what one loves, even if the outcome is uncertain. A comeback showcase titled 'LE SSERAFIM COMEBACK SHOWCASE 'EASY CRAZY HOT'' will be held at 8 p.m. on the 13th to meet with fans.
[Photo] Source Music
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