The rookie group KiiiKiii from Starship Entertainment, full of 'Gen Z beauty,' is drawing attention with the release of their new music video.

On the 23rd, Starship uploaded the music video for 'DEBUT SONG,' one of the tracks from KiiiKiii's debut album 'UNCUT GEM' (Jiyu, Isol, Sui, Ha-eum, Kiya), on their official YouTube channel. This was the first '?' revealed in the previously released scheduler, which captured attention with its bold concept while resolving curiosity.

The released video begins with Sui shouting, "Guys, we're debuting today!" The members are seen strolling the streets with sparkling umbrellas, evoking a mysterious atmosphere, or wearing matching red uniforms at what looks like a home, as if they were at a party. Y2K mood stickers, sparkles, and subtitles added fun to the viewing experience.

In particular, the lyrics 'Congratulations on your debut' set to the familiar melody of 'Happy Birthday' left a strong impact, and the powerful rapping by the youngest member Kiya transitioned the mood of the song and raised expectations for KiiiKiii's musical talent. Then, the members were depicted as if they were performing their debut stage on various music shows, adding meaning to 'DEBUT SONG.'

The members showcased a free and cheerful street mood while wandering around the neighborhood. They made a rice cake with the words 'Well, please Dream' to celebrate their debut and distributed it to neighbors, followed by a scene where they all blow out candles together. At the end of the video, a phrase reading 'Will you be my i...?' appeared, bringing smiles to those waiting for KiiiKiii's debut.

The music video has elicited a hot reaction since its release, becoming a topic of discussion across various communities, and within 12 hours of its release, it reached the YouTube trending video list (hereafter 'in-kkeub-dong'), maintaining the top spot just after 'I DO ME.'

In this way, KiiiKiii continues to present extraordinary content, heightening expectations for their debut.

The pre-released 'DEBUT SONG' is a track celebrating KiiiKiii's debut, conveying the energy of free-spirited and lively teenagers. Characterized by a unique flute sound and groovy 808 BASS, it creates a distinct atmosphere while borrowing the familiar birthday melody to add a playful touch. The 'DEBUT SONG' audio will be released with the debut album 'UNCUT GEM' on March 24.

KiiiKiii released their pre-debut track 'I DO ME' on the 24th. They plan to appear on various music shows starting on the 27th.

[Photo] Provided by Starship Entertainment.

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