Titan Content, a 'global K-POP company,' and Imperial Music have formed a global strategic partnership regarding AtHeart, the K-POP group to watch in 2025.
Imperial Music, established in 2021, is a powerhouse label under Republic Records of Universal Music Group. Through this strategic collaboration, Imperial Music plans to provide full support by expanding the scope and scale of collaboration for AtHeart's global music and album distribution, as well as marketing and A&R, worldwide.
Regarding the partnership, Titan Content CEO Kang Jeong-a said, "The vision of both companies for AtHeart perfectly aligns, and Titan and Imperial will create new innovations in K-POP through AtHeart, presenting a new future for K-POP to fans worldwide."
Glenn Mendlinger, EVP of Republic Records and CEO of Imperial Music, said, "When I first heard AtHeart's music, I immediately felt it was special. CEO Kang Jeong-a and the exceptional founders and staff at Titan Content have strong teamwork in artist casting, training, and producing, and I believe it will lead to great success when combined with Imperial Music's unique capabilities."
Additionally, Titan Content has strengthened its extensive label partnership by signing an exclusive domestic distribution agreement with Dreamus Company, a major domestic music and album distributor and global IP distribution platform, expanding strategic collaborative relationships both domestically and internationally.
The first girl group presented by Titan Content, AtHeart, released a launch teaser on its official YouTube channel on the 21st and is gaining attention across various online communities and social media. The trendy visuals and sophisticated mood of Michi, SeoHyeon, Aurora, Katelyn, Bome, Arin, and Nahyun immediately caught the eye. Reactions such as "2025's visual one top," "2025 is the year of AtHeart," "I am ready to fangirl," and "the fantastic atmosphere is refreshing" have been pouring in, heating expectations for the official debut this July.
Titan Content's rookie girl group AtHeart, which has signaled a positive entry into the global market by forming successful partnerships with major domestic and international music distributors, will unveil the pre-debut music film 'Good Girl AtHeart' through official social media on March 14.
[Photo] Provided by Titan Content and Imperial Music.