Sung Si-kyung's makgeolli brand 'Gyeongtakju 12 Degrees' has prepared a special customer appreciation event to celebrate its first anniversary since launch.

The traditional liquor brand 'Gyeong()' of Sung Si-kyung noted that to express gratitude for the consistent support from consumers over the past year, it will hold an event where for the first time since the brand's launch, products of 'Gyeongtakju 12 Degrees' can be received for free as part of the 'Happy anniversary - one year brewed together, one glass shared' celebration.

The 'Gyeongtakju 12 Degrees' one-year launch event will be conducted with free shipping for approximately 45,000 bottles over a two-day period, targeting all customers from the official mall, from 11 a.m. on the 22nd (Saturday) to 11:59 p.m. on the 23rd (Sunday).

The brand explained, "This event conducted by 'Gyeong()' has been made possible by securing additional quantities due to increased production in response to continuous sellouts, aiming to return the love received until now, much like a gift specially prepared by the brand 'Gyeong()'."

'Gyeongtakju 12 Degrees' is a delicious drink created with the hope that Sung Si-kyung can enjoy and resonate with the public. It made its debut on February 22 of last year and immediately sold out its entire initial stock, attracting great attention from the industry and consumers.

Moreover, thanks to its unique excellent taste and substantial aftertaste, it was selected for the Daesang award in the category of Korean traditional liquor_탁주_fresh makgeolli at the '2024 Korea Alcohol Awards' within the year of its launch, and has since continued to sell out daily due to word-of-mouth. From February 22 to 25, a limited quantity of 2,500 bottles will be sold daily through a pre-order system at Qoo10, an online open market in Japan, thus opening doors to international markets as well as the domestic market.

This year, the launch of 'Gyeongsoju' is also on the horizon.

/nyc@osen.co.kr

[Photo] Sung Si-kyung

[OSEN=Choi Yi-jeong, reporter]

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